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Xoxoday Plum supports native gamification within the loyalty experience—including configurable challenges, milestones, badges, and tier progression mechanics—with the Plum marketplace serving as the redemption layer that converts participation into tangible rewards.
Xoxoday Plum includes a built-in gamification layer that loyalty program owners can activate and configure directly within the loyalty experience. This requires no custom development. The tools are owned and managed by the loyalty partner—the team or organization running the program—giving them full control over how engagement mechanics are structured. Challenges, missions, and milestone tracking Xoxoday Plum’s gamification engine supports configurable challenges and missions that prompt participants to complete defined actions. These can be tied to sales targets, training completions, survey responses, or any measurable activity the program tracks. Each completed challenge contributes to a participant’s running progress, creating a continuous engagement loop rather than a one-time enrollment event. Milestone tracking and badge awards recognize achievement at set intervals. A sales incentive program, for example, can automatically award a “Consistent Performer” badge when a rep hits quota for three consecutive months, or unlock a new challenge tier after reaching a cumulative revenue milestone. These visible markers give participants a clear sense of progress and motivate sustained participation. Tier progression mechanics Tier mechanics within Xoxoday Plum add a structural layer of long-term motivation. Participants can see their current tier, their progress toward the next level, and exactly which actions will accelerate that advancement. This transparency is a deliberate design choice—participants who understand the rules of a program engage more consistently than those who do not. Gamification connected to the Plum marketplace Gamification in Xoxoday Plum is not a standalone engagement layer. It connects directly to the Plum marketplace, which acts as the redemption layer. Points or credits earned through challenges, milestones, or tier advancement translate into browsable redemption options—gift cards, brand vouchers, experiences, and merchandise—available immediately on the marketplace. Participants see their reward balance update in real time after completing an activity. Integration with enterprise HR and collaboration tools For organizations using Workday, SAP SuccessFactors, or Darwinbox as their system of record, performance and engagement data can feed into Xoxoday Plum’s gamification layer through existing integrations. This allows performance signals already captured upstream to trigger challenges or milestone completions automatically, without manual intervention from program administrators. Participant notifications delivered through Slack or MS Teams keep teams informed of progress updates, badge awards, and new challenge availability without requiring a separate login. This reduces friction at the point of engagement and drives higher completion rates across program activities. Learn more: Xoxoday Plum Help Centre — General

How loyalty tiers and progression work in Xoxoday Plum

Understand how Xoxoday Plum structures tier advancement, qualification criteria, and the mechanics that move participants through loyalty levels.

Redeeming rewards on the Xoxoday Plum marketplace

Learn how participants convert points and program credits into gift cards, experiences, and merchandise through the Plum marketplace.