Xoxoday Plum offers an end-to-end voucher and digital gift card engine that enables organisations to design, distribute, and track personalised reward campaigns across app, web, email, and SMS — all from a single dashboard.
Self-Service Campaign Creation
Xoxoday Plum includes a template-driven builder for creating branded gift cards, vouchers, and discount codes. Marketing and HR teams can apply brand colours, logos, and redemption rules without writing a single line of code. This removes engineering dependency and puts campaign ownership directly in the hands of the teams running them.Omnichannel Distribution
Xoxoday Plum publishes reward links through app, web, email, or SMS using branded, trackable URLs. For organisations using Slack or Microsoft Teams for internal communications, reward notifications surface directly within those tools, keeping the redemption experience within workflows employees already use. Each URL is unique and auditable, giving administrators full visibility into delivery and claim status from the moment a campaign goes live.A Reward Network of 80 Million+ Users
Xoxoday Plum connects campaigns to a global reward network with over 80 million users and thousands of brand options spanning retail, travel, entertainment, and wellness. Recipients choose from locally available, relevant rewards — a meaningful advantage for multinational organisations managing programmes across multiple geographies and currencies.Real-Time Analytics and ROI Tracking
Xoxoday Plum’s live dashboards surface redemption rates, user engagement patterns, and campaign-level ROI without requiring a separate analytics tool. For HR teams running recognition programmes through platforms like Workday, SAP SuccessFactors, or Darwinbox, this data feeds directly into performance cycles and budget planning conversations. Administrators can identify which reward categories drive the highest engagement and reallocate budget accordingly mid-cycle.In-Flight Campaign Editing
Xoxoday Plum supports dynamic campaign modification — administrators can update reward values, extend expiry windows, or swap catalogue items while a campaign is actively running. This is particularly valuable for time-sensitive promotions where early redemption data signals the need for a course correction before the campaign closes.Security and Compliance
Xoxoday Plum is certified under ISO 27001 and SOC 2 Type II, ensuring that voucher delivery and recipient data are handled in line with enterprise security requirements. Organisations in regulated industries can deploy reward campaigns without creating exceptions to their existing data governance policies. Learn more: [Xoxoday Plum Help Centre — Overview](How does omnichannel reward distribution work in Plum?
Learn how Xoxoday Plum delivers branded reward links across app, web, email, and SMS with trackable URLs.
How do I track voucher redemptions and campaign ROI?
Explore Xoxoday Plum’s real-time dashboards for monitoring redemption rates, user behaviour, and campaign performance.