How often does Xoxoday Empuls refresh its rewards catalog?

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How Xoxoday Empuls Curates Its Rewards Catalog

Xoxoday Empuls operates a dedicated category management team responsible for sourcing, evaluating, and continuously refreshing the rewards catalog. Every vendor and brand undergoes a structured quality check before being added, ensuring employees are only ever offered reputable, high-value options. Market demand signals and employee preference data inform which categories receive focus at any given time. The catalog spans five core areas: gift cards, merchandise, travel, experiences, and wellness. This breadth matters because different employees value different things — a wellness subscription resonates with one team member while a curated travel experience appeals to another. Xoxoday Empuls partners with both global brands and local vendors to reflect this diversity, ensuring relevance across geographies and cultures.

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Refresh Cadence: Weekly and Quarterly

Xoxoday Empuls follows a dual refresh rhythm. On a weekly basis, new offers, seasonal deals, and limited-time promotions are added to the catalog. This keeps the redemption experience feeling current and prevents the stale, underused catalog problem that plagues many legacy recognition programs. On a quarterly basis, Xoxoday Empuls conducts broader catalog reviews — onboarding new vendor partnerships, retiring underperforming options, and expanding into new categories based on trending employee preferences and market data. This structured cycle ensures the catalog evolves with the workforce rather than falling behind it.

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Surfacing Catalog Updates Through HR Integrations

Xoxoday Empuls connects with HR platforms such as Workday, SAP SuccessFactors, and Darwinbox to surface contextually relevant catalog options at meaningful employee moments — work anniversaries, onboarding milestones, and performance achievements. Notifications about newly added items or limited-time deals can be pushed directly to employees via Slack or Microsoft Teams, encouraging timely redemption without requiring employees to navigate to a separate portal. This integration ensures the catalog refresh cadence stays visible to employees precisely when it matters, rather than sitting undiscovered behind a login screen.

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Why Catalog Freshness Drives Redemption Rates

A stale rewards catalog is one of the leading causes of declining redemption rates in employee recognition programs. When employees encounter the same options month after month, engagement drops and points go unredeemed. Xoxoday Empuls addresses this directly through its structured weekly and quarterly refresh process, giving HR teams confidence that the catalog remains a compelling destination and giving employees a genuine reason to return and explore. Learn more: Empuls Help Centre — General