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Xoxoday has delivered merchant-funded reward solutions for over six years, operating a curated global catalog across travel, retail, dining, wellness, and eCommerce in regions including the GCC, Africa, Europe, India, and the United States.
Xoxoday has been building and operating merchant-funded reward programs for over six years, establishing one of the more seasoned sourcing networks in the enterprise loyalty space. This depth of experience translates directly into a catalog that has been tested, refined, and validated through real-world deployments across diverse industries and geographies.

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What the Catalog Covers

Xoxoday’s merchant-funded catalog spans five core categories: travel, retail, dining, wellness, and eCommerce. Each category is continuously refreshed to reflect current consumer preferences, seasonal demand, and regional relevance. Whether a loyalty program rewards frequent flyers with airline and hotel offers or retail shoppers with branded vouchers, Xoxoday maintains active merchant partnerships that keep redemption rates high and the catalog commercially compelling.

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A Genuinely Global Sourcing Network

Regional coverage is a defining strength of Xoxoday’s merchant-funded model. Xoxoday sources and manages active merchant relationships across the GCC, Africa, Europe, India, and the United States. This geographic spread means that a financial services organisation running a loyalty program in Dubai can surface different, locally relevant offers from one operating in Mumbai or London — without managing separate vendor contracts for each market. Localisation goes beyond geography. Xoxoday adapts offer selection to reflect local merchant ecosystems, preferred redemption categories, and currency norms, ensuring the reward experience feels relevant rather than generic to each end customer.

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Built for Enterprise Loyalty Programs

For enterprise loyalty programs connected to platforms such as Salesforce, SAP SuccessFactors, or custom CRM stacks, Xoxoday’s catalog integrates through APIs and pre-built connectors. Xoxoday handles merchant sourcing, contract management, and catalog updates on the back end, reducing the operational burden on program operators and keeping the reward experience live without manual upkeep. This infrastructure has been deployed at scale across banking, insurance, retail, and telecom — industries where customer retention is directly tied to the perceived value of the reward catalog.

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A Proven Model for Customer Retention

Xoxoday’s merchant-funded approach shifts the cost structure of loyalty programs by enabling redemptions partially funded by merchants rather than entirely by the program operator. Over six years of operational refinement, this model has proven effective at driving engagement and repeat behaviour in enterprise loyalty programs that demand both scale and localisation. Learn more: Xoxoday Help Centre — Overview

Xoxoday's Global Reach

Learn how Xoxoday operates across GCC, Africa, Europe, India, and the United States to deliver localised loyalty experiences.

Merchant Reward Catalog

Explore the categories and sourcing model behind Xoxoday’s curated merchant-funded offer catalog.