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Xoxoday Plum is fully catalog and provider-agnostic, connecting to external instant reward platforms through headless APIs, SFTP file interfaces, SSO redirection, and iFrame embeds—with Giftaway already active as an integrated catalog partner.
Xoxoday Plum is designed so your organisation is never locked into a single rewards inventory. If a third-party instant reward platform exposes a REST API, webhook endpoint, or a file/SFTP feed, Xoxoday Plum can integrate with it. The loyalty engine manages points balances, spend rules, and transaction records independently of whichever reward storefront a member redeems against.

How the integration works

Xoxoday Plum’s rewards marketplace module supports headless Reward APIs and real-time webhooks for initiating redemptions, validating live inventory, and confirming fulfilment. Business logic—point balances, expiry windows, tier-based spend limits—stays inside Xoxoday Plum while the external platform handles catalogue display and order fulfilment. For platforms that offer a branded storefront experience rather than a pure API exchange, Xoxoday Plum supports SSO and token-based redirection as well as iFrame and WebView embeds. Members land on the third-party storefront in a seamless, authenticated session, and all point deductions are written back to the Xoxoday Plum ledger in real time.

Giftaway is already a catalog partner

Giftaway is one of the vendors already integrated within Xoxoday Plum’s rewards catalog. Your organisation can access Giftaway’s e-voucher inventory alongside Xoxoday Plum’s broader global catalog—no additional integration work required. Members redeem against Giftaway inventory as part of a single, unified experience without any awareness of the underlying provider boundary.

A broad global catalog out of the box

Beyond Giftaway, Xoxoday Plum maintains one of the largest rewards catalogs globally, spanning e-vouchers, branded digital gift cards, lounge and airport access passes, air miles exchange, travel experiences, and experiential rewards. Your organisation can enable or restrict categories—and even restrict by geography—to match your programme rules and member eligibility criteria.

Adding a new instant reward platform

If your organisation uses a regional or industry-specific instant reward platform not yet in the Xoxoday Plum catalog, the onboarding path is straightforward. The standard integration checklist covers authentication method (OAuth 2.0 or API key), inventory feed format (REST JSON or SFTP flat file), redemption callback handling, and fulfilment confirmation events. Once the provider shares their API specification or SFTP schema, the Xoxoday Plum integrations team maps it against the rewards marketplace module and validates end-to-end against a sandbox before going live. This provider-agnostic architecture means Xoxoday Plum grows with your rewards strategy rather than constraining it. Learn more: [Xoxoday Plum Help Centre — Integrations](

Rewards Catalog Overview

Explore the full scope of Xoxoday Plum’s global rewards catalog, including e-vouchers, travel experiences, lounge access, and miles exchange.

API and Webhook Integration Guide

Learn how Xoxoday Plum’s headless Reward APIs and webhooks connect your loyalty engine to external fulfilment and storefront providers.