Skip to main content
Xoxoday Plum supports out-of-the-box integrations with major CRM, POS, PMS, ERP, e-commerce, and analytics platforms—including multi-source configurations—through an API-first architecture and secure pre-built connectors.
Xoxoday Plum connects with the enterprise tools your organisation already uses, from customer relationship management to point-of-sale systems, through pre-built connectors and a RESTful API layer. Loyalty data flows in real time across your tech stack without requiring custom middleware. The integration catalogue covers CRM, POS, PMS, ERP, marketing automation, e-commerce, analytics, and AI-driven personalisation. CRM and Marketing Automation Xoxoday Plum integrates with Salesforce, HubSpot, Microsoft Dynamics, and Zoho CRM, enabling two-way sync of loyalty profiles, membership tiers, and earned rewards data. Marketing automation platforms such as Salesforce Marketing Cloud, MoEngage, and CleverTap connect directly, so segmented loyalty audiences can trigger personalised campaigns without manual data exports. For example, a member who crosses a tier threshold in Xoxoday Plum can automatically receive a dynamic offer via MoEngage within minutes of the qualifying transaction. Point-of-Sale and Property Management For hospitality and retail environments, Xoxoday Plum supports Oracle Hospitality (Opera), Infor HMS, Lightspeed, Toast, and Revel. These integrations enable stay-based accruals, folio-level spend tracking, and redemption processing directly at the property or checkout point. Central Reservation System (CRS) and booking engine connections ensure loyalty benefits apply at the moment of direct booking, not just post-stay. ERP and Financial Systems Xoxoday Plum integrates with SAP, Oracle NetSuite, and QuickBooks for financial reconciliation, liability management, and points accounting. This keeps your finance team aligned with loyalty liabilities in real time, reducing month-end reconciliation effort. The ERP layer also supports full audit trails for regulatory and compliance review. Analytics and AI Analytics integrations with Microsoft Power BI, Snowflake, and Google BigQuery allow your data team to build loyalty performance dashboards on top of raw event data from Xoxoday Plum. AI personalisation modules enable segmentation, churn prediction, and dynamic offer generation as an advanced capability, without requiring third-party machine learning tooling. Multi-Source Integration Support Xoxoday Plum supports multi-source integration, meaning your organisation can connect two or more CRM systems or POS terminals simultaneously. An API orchestration layer handles data reconciliation and normalisation, preventing duplicate profiles or conflicting loyalty records. Profile Data Management integrations cover new member registration—including FIT and guest bookings—alongside ongoing membership and loyalty profile sync. Digital Channels and Partner Ecosystem Digital channel integrations extend Xoxoday Plum to your website, mobile applications, and partner platforms covering travel and lifestyle verticals. Referral and voucher system APIs—both native and third-party—ensure rewards issued through any channel are tracked centrally. Lead Management System integration is also supported, enabling tracking of referral-driven leads alongside standard loyalty activity. Learn more: [Xoxoday Plum Help Centre — General](

API Architecture & Integration Framework

Understand how Xoxoday Plum’s API-first design enables secure, scalable connections with your existing enterprise systems.

Loyalty Program Setup & Configuration

Learn how to configure accrual rules, tier structures, and redemption flows within Xoxoday Plum.

Data Security & Compliance

Review how Xoxoday Plum handles data exchange, access controls, and compliance across integrated systems.

Analytics & Reporting Capabilities

Explore how Xoxoday Plum surfaces loyalty performance data via Power BI, BigQuery, and Snowflake integrations.