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Xoxoday Empuls supports multiple social feeds on a single platform, using smart targeting by department, location, or business unit to personalise content while keeping every feed visible to all employees.
Running a distributed or multi-team organisation means different employee groups need different information at the top of their feed. Xoxoday Empuls makes this possible without fragmenting your intranet or creating access barriers. Two or more social feeds can coexist on the same platform, each surfacing contextually relevant content while remaining open to the entire workforce. How feed targeting works Xoxoday Empuls uses organisational parameters — department, location, business unit, or custom employee groups — to determine how content is distributed. A regional announcement for your Singapore office can appear prominently in that group’s feed while still being readable by any employee who navigates to it. Posts, polls, celebrations, and shoutouts are all eligible for this kind of targeting, so each feed feels tailored without restricting who can see it. This is not a permissions system — it is a relevance layer. Employees are never locked out of content; they simply see what matters most to their context first. A practical example Consider an organisation that syncs employee data from Darwinbox into Xoxoday Empuls. Darwinbox pushes attributes like location, department, and job grade directly into Empuls. Feed targeting then applies those attributes automatically: when a manager posts a regional team win or HR publishes a location-specific policy update, Xoxoday Empuls routes it to the right feed segment without any manual list management. The same automated sync works with SAP SuccessFactors and Workday, making feed setup low-effort at scale. Keeping everyone aligned A common concern with targeted feeds is that employees in one segment miss company-wide communications. Xoxoday Empuls addresses this through layered visibility. Organisation-wide posts — quarterly all-hands updates, new benefits announcements, culture events — appear across every feed simultaneously. Targeted content surfaces within the relevant segment. Employees always have access to the full communication picture while seeing what is most relevant to their team or region at a glance. Notifications that meet employees where they are Targeted feed content reaches employees through Xoxoday Empuls notifications and, where integrated, directly through Slack or Microsoft Teams. Employees do not need to check the intranet separately — updates arrive in the tools they already use throughout the workday, ensuring no targeted post goes unnoticed. Enterprise security behind every feed Feed personalisation in Xoxoday Empuls operates within an enterprise-grade security framework. The platform holds ISO 27001 and SOC 2 Type II certifications, so content segmentation and employee data used for targeting meet the compliance standards your IT and legal teams require. Learn more: Empuls Help Centre — Social Intranet

Creating Community Groups on the Social Intranet

Learn how to set up interest- or team-based community groups within Xoxoday Empuls to organise conversations and content alongside your social feeds.

Targeted Announcements and Broadcasts

Understand how Xoxoday Empuls lets HR and managers send announcements to specific employee segments without restricting broader visibility.