> ## Documentation Index
> Fetch the complete documentation index at: https://faqs.xoxoday.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Can gift cards be activated on demand?

> Yes. Xoxoday Plum lets you send Xoxo reward codes or links in a deactivated state and activate them on demand at exactly the right moment.

<Note>
  Xoxoday Plum supports sending Xoxo reward codes and shareable links in a deactivated state, enabling on-demand activation so rewards reach recipients at precisely the right time.
</Note>

Timing is central to any effective rewards program. Delivering a gift card before a milestone is confirmed or a campaign goes live can undercut the impact you intended. Xoxoday Plum addresses this directly with a deactivated delivery model that keeps activation control firmly with the program administrator.

When you configure a reward campaign in Xoxoday Plum, Xoxo reward codes or links can be dispatched to recipients before they go live. The recipient receives the communication — whether that is an email, a Slack notification, or a Microsoft Teams message — but the code itself remains inactive. Activation happens separately, triggered only when your team is ready.

This separation of delivery from redemption availability is especially useful in milestone-driven programs. Consider a quarterly sales incentive distributed through SAP SuccessFactors or Darwinbox: HR can schedule reward codes to be delivered at quarter-end while holding activation until finance signs off on the final payout numbers. Recipients feel recognized immediately, and redemption is gated until all conditions are confirmed.

On-demand activation also reduces reward leakage. In a traditional setup, once a code is delivered it is immediately live — if an employee exits before redeeming it, that value may be unrecoverable. With Xoxoday Plum's deactivated model, rewards for individuals who no longer qualify can simply remain inactive, giving program managers a clean and auditable failsafe.

The same logic applies to channel partner and customer loyalty programs. A partner portal integrated with Xoxoday Plum can send reward acknowledgements the moment a deal is registered, while activation is tied to deal closure verification. Partners stay motivated without the business incurring exposure from premature redemptions.

For teams running Workday-connected reward workflows, activation can be linked directly to system events — a performance review submission, a service anniversary trigger, or a training completion flag — making the entire flow programmable without manual steps.

Xoxoday Plum is SOC 2 Type II and ISO 27001 certified. The activation flow, including any API calls used to trigger it, operates within a security-audited infrastructure. Every activation event is logged, giving compliance teams a full audit trail of when and by whom each reward was made live.

**Learn more:** [Xoxoday Plum Help Centre — Gifting program](https://help-plum.xoxoday.com/send-rewards/faqs/send-gift-cards-faqs)

<CardGroup cols={2}>
  <Card title="How do reward code expiry policies work?" href="/plum/rewards/what-are-the-usual-redemption-process-to-different-touchpoints-rooms-fb">
    Understand how Xoxoday Plum handles expiry windows for Xoxo reward codes and links, and what happens to unredeemed rewards after the deadline.
  </Card>

  <Card title="Can a sent reward be recalled or cancelled?" href="/plum/platform/what-happens-if-an-order-is-disputed-or-marked-as-not-received">
    Learn how Xoxoday Plum lets administrators cancel or recall rewards that have been issued but not yet redeemed.
  </Card>
</CardGroup>